Today, businesses have found multiple ways to communicate with their partners, employees, and customers. Digital technologies, such as digital signage, have changed the way companies used to communicate.

This shift from traditional communication techniques to digital signage is a clear indication that big corporations and business people understand its importance and relevance in today's world. 

According to a survey by Digital Signage Today, 30% of the organizations that employ more than 500 people use digital signage solutions outside of meeting/conference rooms.  

Moreover, 50% of the companies, who are already using digital signage, showed an intent to expand their signage network. 

Top 9 ways to implement digital signage in your corporation 

1 - Track sales and production

Several digital signage software gives options that allow users to monitor production, track sales, and keep an eye on other parts of internal analytics.

Visually displaying such content can help employees to determine if they are meeting their monthly or weekly quotas/goals.  

Digital screens located near high-traffic areas of administrative buildings can also help keep management up-to-date with every economic reform and stock price. Since all the information is in digital format, it will also save paper and the space to keep that paperwork. 

2 - Educating and informing

Digital signage is a good way to deliver custom messages and organizational news to your employees in a way that would grab their attention.

Using it, you can create a digital chandelier that shares various pieces of information to guests and employees in real-time. Such information can include real-time updates of the company's twitter handle, Instagram post, Facebook updates, and more.  

Sharing such information can not only uplift the guest experience but also help employees to stay updated with the company's ongoing and new endeavors.  

3 - Employee training

Training employees using old and outdated methods might train them but, not engage them. Training them using digital signage solutions can help them to engage more and learn better.

Digital signage can be updated with the most relevant information; it's becoming a preferred method in training rooms. Earlier, costly videos were created and shot by an outside agency. 

But if procedures or policies changed, a new video needed to be developed. An enterprise that uses digital signage need not worry about the production cost of a new video because one can upload digital content on-the-go. 

4 - Broadcast messages to multiple geo-location

Organizations that have multiple locations can communicate well at all locations simultaneously.

For example, each office equipped with a commercial-grade screen in a critical location can update employees with announcements from HR, streamlining policies, and communications from one central location. 

The latest news, downstairs in the lobby, traffic reports, and company stock prices, can be shared to keep visitors busy and engaged in the hall. 

Should the president of the company need to speak directly to all employees on a particular topic, he or she can do so by streaming a video message. Think of all the ink and paper that would be saved by implementing digital signage. 

5 - Greet visitors

The lobby is a place where people tend to gather at corporate events. It is also the place where guests are greeted when they first come via the door.

Corporations are discovering innovative ways to leverage digital signage to greet visitors, which makes them feel welcome right away. This is helpful in case the receptionist or greeter is on the phone or engaged in conversation with another visitor. 

6 - Add value to the coworking concept

Coworking is becoming a measure in a few areas of the corporate sector. As cubicle walls decay, leaders in the corporate space are using large form digital displays to communicate with their employees.

Instead of sending out memos or emails, group messages can be shown on a centrally located digital signage for the entire coworking space to see. 

This concept gets those in the space closer together, creating a trustful and open atmosphere for both management and employees. 

7 - Employee recognition

For big corporations, one of the greatest concerns is to keep their employees and management staff motivated towards their work.

Publicly recognizing your employees and their achievements can help cultivate a positive work environment. Digital signage can help you showcase the work and achievements of employees across the organization.  

8 - Wayfinding tool

Employees can easily get lost on their first day at work in massive corporations such as GooglePlex in Mountain View, California, and Apple Park in Cupertino, California.

Digital signage wayfinding can help them to navigate through such campuses. Moreover, digital displays can be updated in real-time and on-the-go; they can show real-time space usage as well.  

Workstations, conference rooms, and hot desks can all be listed as available or in use, and employees can more effectively access and find empty spots rather than waste time roaming around.  

9 - Meeting room digital signage

Meeting rooms are high traffic spaces with quickly changing information about availability and usage. Digital signage is a perfect solution for these spaces.

Digital signboards deployed at the meeting room entrances can help inform employees of amenities, space availability, and even allow them to book the rooms for ad-hoc meetings. 

Conclusion

Digital signage solutions have become much more affordable and reliable than a few years ago, which is why not only big corporations but also small and medium businesses have also started to implement it.

Template-based content management solutions (CMS) and affordable media players are making digital signage easier to use. It also makes the job of an IT manager more enjoyable and manageable. 

The best thing about digital signage is that it has got multiple utilities. Businesses can use digital signage to make the lives of employees as well as employers easier.