While selecting new physicians, there are a plethora of options patients can choose from, today. When you sit down to conduct a quick search on the internet, there are thousands of sites to visit. And information on practically everything is available with a simple click.
This is precisely why patients can not only obtain information on what they should be expecting from a medical practice. But also - how an individual practice weathers against surrounding competition.
Simply because a patient selected a practice once, does not guarantee that they will return. That would depend on a number of other factors. In this article, we will be spanning four ways your practice can retain existing customers, and attract new ones.
Remaining Engaged
The tools of engagement are vital. Luring new patients towards your practice, and ensuring sustainability with existing ones will largely depend on the tools of engagement being utilized by your practice.
Your practice should work on setting up a system that allows for a more intimate experience. For instance, a method through which you can stay in touch with the patients who visit your practice throughout the year. This could happen through means of appointment reminders. Satisfaction surveys. Holiday messages. It is also exceedingly important that your mode of communication is swift, and efficient.
There are apps or software available that can greatly empower your patients. This is achieved by offering them unparalleled service, and complete access to personal health information, such as a summary of their visit, and even lab results.
A pivotal part of engagement, is patient security. To make your patients feel safe, and secure – particularly for when they need to pay their dues, and balances. Perhaps, you could opt for a safe online portal.
Ensuring Safety During Difficult Times
The COVID pandemic, if anything, has taught us to remain prepared for unprecedented circumstances. When patient visits, and seeing patients in your office becomes a health or safety risk; do you have any alternate measures in place?
These alternate measures should also be tested for convenience, and safety. These two things should be your top priority.
Some options you can utilize are contactless methods. A contactless experience that allows patients to be able to check in, straight from the comfort of their homes.
Telehealth is all the rage now. It is fast, and efficient. Your practice could brainstorm a comprehensive, and convenient telehealth solution, causing less hassle all around.
As a medical care provider, you should be practicing certain regulations. For instance, setting up some mandatory rules within your practice. These could include safety regulations like hand sanitizer stations positioned strategically. Or making wearing a mask mandatory for anyone who is entering the building.
Contrary to popular belief, this would enhance practice credibility, and speak volumes about your practice. Your patients would see you are willing to go the extra mile for their safety.
Taking for example, that you have a practice located in Houston. With the pandemic rampant, you’d want to either connect with one of the medical billing companies in dallas tx practicing safety measures. Or if you choose to not outsource, you’d want you’re in – house billing department do the same.
Enabling Quality Care for Everyone
Is your practice participating in a CMS program? If not, it is high time you considered the possibility. Chronic care patients, who are at a greater risk of an emergency visit, can truly benefit from programs such as Chronic Care Management. This can truly help you keep them out of the hospital.
Maximizing your chance of success when taking part in these programs is also an essential. This can be done by adding CCM or TCM modules. This will take patient management to a whole other level, and truly enable quality care for everyone – particularly more vulnerable patients.
It would also control costs.
Actively Getting Your Name Out There
Establishing a strong online presence is the literal key to success in today’s fast paced world. This rings true for both prospective, and returning patients.
People like to feel connected. And if you offer them a smooth user experience on their website, and social media; they will actively connect with you too!
Billing Freedom is a top tier medical billing company, offering a wide variety of services, all curated uniquely to be the right fit for your practice. Get in touch with a team of experts today!
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