Let’s assume that your website is properly set up and you have also implemented the latest SEO techniques on the website. Unfortunately, even after waiting for weeks, there is no sign of improvement in rankings. This kind of scenario is being faced by a lot of website owners as they do not implement the latest auditing techniques required to test the SEO tactics implemented on the website. Even though you might have a hired a digital marketing agency in India, only the right SEO Company India can optimize your site to promote organic searches and grab the attention of the online visitors. Read on to find out the steps to find your SEO mistakes and enhance your opportunity of making the website rank better.

Identify the Source of External Links
It is important to find the source of the external links that are pointing to your website. Check thoroughly whether the sites are relevant to your niche or are majorly spammy links coming from irrelevant websites. Once you have figured out certain spammy links pointing to your site, be prompt enough to disavow the links that are not at all relevant. Retaining the links from spammy sites may lead to penalty. Always try to get backlinks from authoritative domains that boost your site rankings.

Check the Responsiveness of the Site
Having a beautiful website with a great theme is a good way to start with, but before finalizing the theme, you must check the responsiveness of the site. You must check if it works properly while you are trying to access through mobile. If you do not check the responsiveness of the site before launching the services, you may lose out on more potential clients who may stop visiting your site if they are not able to access it properly.

Check If You Are Posting Enough Content across the Webpages
It is very important to add more content to your blog and web pages. If more content is added to your site, then there are chances that your site will be featured across the search engine result pages. Avoid adding thin content to your site to lose visibility in the long run. Make sure to post at least 300-words content in any blog post in order to deliver more information to your clients. Even the experts at SEO Company Indiasuggest this to be a good way.

Identify and Remove Duplicate Posts
There are plenty of SEO tools, which can help you identify duplicate posts. If the post is originally sourced from your site, then you can charge a penalty to those who are duplicating your content. If you have copied content from another website, remove it immediately or rewrite the content to avoid any penalty to your site.

Identify Areas Where Keyword Optimization Is Mandatory
It is extremely important to optimize the on-page keywords wherever it is published online. If you do not optimize the keywords in the webpages, then your site will not be accessible for relevant searches. Hence, try to optimize the web pages as per the latest keyword strategies to gain maximum output.

These are few of the proven techniques, which if not implemented properly, may lead to SEO blunders that may cost you qualified leads and good rankings.