In a world where almost everything is going digital, it is crucial for a business/company to have a unique digital identity because a majority of people are now using the Internet. But the Internet is a place where you will find a number of competitors and you have to admit that it isn't easy to compete and overcome your competitors. That is why it is advised that you should be very careful while creating a website for your business because it will have a major impact on the whole business.

WordPress is now one of the most preferred platforms for a website as a recent survey tells that around 34% of all the websites present on the Internet are powered by WordPress. So, if you want to give your business a unique digital identity, then it will be a great idea to contact a WordPress Developer Berlin to get your work done at utmost ease. But make sure that you are choosing a certified WordPress Developer Berlin from a number of companies serving in Berlin and Hamburg.

Let's have a look at some noteworthy advantages of choosing a WordPress-based website for your business/organization.

One of the biggest reasons for the popularity of WordPress is that it is 100% free, but it doesn't mean that you will be able to create your website for free. You will still need to pay a certain amount of money for the domain name, web hosting and website designing/developing.

WordPress gives you the freedom of customizing your website with numerous themes and plugins available there.

Those who want to rank their website higher in a search engine should be aware of the fact that WordPress is SEO friendly, which eventually increases the number of visitors on the website.

When it comes to security, WordPress is an impeccable alternative to run a website because it is developed with security in mind. But remember that the Internet is a place where you just can't consider anything safe.

The capability of WordPress to handle different media files including images, audio & video files, etc. is also a crucial advantage.