Facebook came with new 'Reel feature' globally like Instagram and TikTok
Facebook now named Meta has launched the Facebook Reel Feature similar to Instagram and TikTok.
Meta, first launched its reels features in Instagram 2020 and on Facebook in 2021.
Meta faced a huge declination in its market value, it is now fully focused on its new Reels Feature.
Highlights
- Video feature acquires half of the user’s time in Facebook of its total time spend in it.
- The company has said it was abandoning its program to pay creators bonuses.
- It also narrated some other issues like macroeconomics including supply-chain disruptions.
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Facebook has launched its Reels Feature, a short video-making platform globally in almost 150 countries, the movie is taken to expand its fastest-growing content format, said Facebook on Tuesday.
The giant social media company Facebook has recently lost a third of its market value after a dismal earnings report, Meta has highlighted its Reels service as the top priority.
Meta first launched its Reel service in 2020 on Instagram and Facebook in 2021 after looking at the short video craze on TikTok apt hath was owned by a Chinese tech giant.
In a Facebook post, the CEO of the company Mark Zuckerberg said “Reels is already our fast-growing content format by far, and today we are making it available to everyone on Facebook globally,” released after the launch on Tuesday.
Facebook also stated about the user’s time usually spend on the platform, Video feature accounts the half of its time. It also announced new ways for the creators to make money through the Reel Feature.
The company also said during its latest earning that it sees the major hits from Apple’s Privacy changes to its operating system, which have woks as a hurdle for brands to target and measure their advertisements on Facebook and Instagram. The company also stated some other issues related to the macroeconomic issues including supply chain disruptions.
Meta in its Tuesday announcement also told that the company will make some updates to the users to see the new Reel feature option in different places like stories features, its watch tab, and at the top of the news feed. Some countries will also be able to see suggested Reels in their news feed.
