Amazon sued over 10,000 Facebook admins group on the terms of Fake Review
Amazon has filed a lawsuit against the admins of over 10,000 Facebook groups who have been accused of coordinating fake reviews in exchange for money or free products.
HIGHLIGHTS
- Amazon has filed a lawsuit against the admins of over 10,000 Facebook groups
- It focuses on one of the Facebook groups, known as Amazon Product Review
- Over 10,000 fake review groups to Meta have been reported by Amazon
Also Read: Facebook is proceeding towards cracking down the fake reviews on its platform
According to a statement by Seattle-based e-commerce giant company has posted on its website on Tuesday that the Facebook groups were created to recruit individuals who were willing to post incentivized and misleading reviews across its stores in the U.S. the UK, Germany, France, Italy, Spain and Japan.
Well, the problem over phony reviews was never a new for Amazon, or e-commerce as a whole. Previously, Amazon itself has sued individuals it has mentioned that they were offering fake testimonials. Well, the lawmakers and regulators have questioned whether the company was doing a lot to combat the problem.
Last year, the competition regulators of the U.K. had launched a probe into whether or not the online retailer and Google were actually taking adequate actions in order to protect the shoppers.
In the statement, Amazon has mentioned one of the Facebook groups whom they were targeting is known as Amazon Product Review which had over 43,000 members. The company has mentioned that the Facebook has removed the group this year however it would be able to dodge the platform's detection by changing letters in phrases that may set off Facebook's alarms.
Since 2020 Amazon had noted that it had reported over 10,000 fake review groups to Meta, the parent company of Facebook. As per Amazon, Meta has removed half of these groups and would be investigating about the others.
Notably, the expert investigators of Amazon have used the state-of-the-art equipment in order to identify and remove the fraud reviews. As a result, the e-commerce company has claimed to have stopped over 200 million suspected fraudulent reviews in 2020 alone.
Also Read: Proteus, Amazon’s First Fully Autonomous Warehouse Robot