This is especially after the FTC opened a formal antitrust investigation into Microsoft to evaluate its conduct and its latest acquisitions. This change indicates heightened regulatory scrutiny for the company, which is the world’s largest supplier of software and cloud technology services.

What’s Being Investigated?

The FTC’s investigation primarily focuses on:

• Microsoft’s Market Power: It also seeks to find out if the firm engages in anti-competitive practices in some areas where it has most of the demand, including operating systems, productivity software, and cloud services.
• Recent Acquisitions: This has taken many by surprise, especially Microsoft forking out $69 billion to acquire Activision Blizzard and upset regulatory bodies over competition in gaming and cloud gaming markets.
• Exclusivity Practices: Regulators are also examining accusations that Microsoft practices its bundling of services such as Office 365 and Teams in a way that stifles competition.

Microsoft’s Response

In addition, Microsoft has been publicising its compliance and transparency in its business operations.

“We will remain responsive to regulators and remain in talks to mitigate any concerns regarding the issue,” the representative added.

They explained that the deals, which include the recently announced Activision Blizzard acquisition, are beneficial to consumers and accelerate technological advancement in the industry.

Why It Matters

It also isn’t the first time being a target for regulators for Microsoft. The company was involved in a record-breaking antitrust suit for monopolising the market in the late 1990s. Today, reprioritization with the FTC is associated with a more general increase in overall pressure on Big Tech around the world � la antitrust and consumer choice.

Industry Impact

Should the matter reach the regulatory level, it can cause shifts in the company’s operating strategy in a big way. Experts say that such steps may lead to new precedents for other technology enterprises, suggesting shifts in the industry paradigms.

For now, Microsoft is in a position it has been in many times before—to defend itself as more and more regulators begin to investigate the company’s reach into the various fields.